Develop a website for a mining company operating in Venezuela. The main objective of the site is to showcase the products and services the company offers to its clients, as well as to inform about its history and commitment to society and social responsibility, in order to attract international companies and partnerships.
The essence of the website’s visual identity is centered around the use of the brand’s primary color, a distinctive yellow that permeates the entire site. Instead of following conventional methods, photography is used innovatively, serving as a key element to inject dynamism. The website structure, or wireframe, remains simple to ensure the message is easy to understand, while the inclusion of strategically placed graphic elements adds greater dynamism to the overall design.