The strategy behind the design of the supermarket display for the Cuca tuna brand focused on improving the visibility and impact of the products at the point of sale. The goal was to create a display that was not only visually appealing but also offered ease of mobility and adaptability to various supermarket spaces throughout Spain. The strategy was based on the idea that a well-designed and strategically placed display can generate greater interest in Cuca products and, consequently, increase sales.
It was designed was to create a display that was not only visually appealing but also offered ease of mobility and adaptability to different supermarket spaces throughout Spain. The strategy was based on the idea that a well-designed and strategically placed display could generate greater interest in Cuca products and, therefore, boost sales.